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Staging: The most cost effective marketing tool for selling real estate,
especially in today's market.
What is Staging?
Home Staging is professionally preparing your home for sale so that it will appeal to the most buyers yielding the highest price in the least amount of time.
What Staging is Not:
Home Staging is NOT decorating, fluffing or interior design. Instead, Home Staging is detailing, de-cluttering, depersonalizing and preparing your home to give it a "model home" appearance so that potential buyers can "see" themselves living in your home.

Why Stage?

Staged Homeslook far better than competing homes on the market, so they sell faster and at a higher price.

Staged Homes in DFW sell on average for 5% more and 6 times faster.

Staging allows buyers to "mentally move in" - an absolute necessity.

"ROSI" - "Return on Staging Invesment" - the investment in staging is far less than your first price reduction, often yielding returns of 300% or more.

In today's market conditions, staging is extremely important, now more than ever, to make your listing stand out in the marketplace.

Why Staging Works:

Staged Homes look and show far better than competing homes on the market.

Photos of Staged Homes are more appealing in both print and internet advertising.

Staged Homes are identified by both agents and buyers as the best properties to see, resulting in more showings and more offers.

Buyers perceive Staged Homes as homes that have been well maintained.

Staging highlights the home's full potential and focal points.

Buyers will see your home, not your stuff. Remember, they are looking for a home!


An Example of Owner Occupied Staging:


Before:  There is too much furniture in the room making the room look crowded and smaller than it actually is. The sofa against the window stops the eye and prevents the buyer from looking at the beautiful view out the window. The furniture grouping ignores the large stone fireplace, the focal point and highlight of the room.  The area rug is too small for the space and "floats" in the room.

After:  Furniture has been stored, freeing up floor space to make the room look larger, easier for buyers to navigate and to envision their own furniture in the room.  Without the large sofa in front of the window buyers take in the view of the pool and landscape.A lighter vignette of chairs directs the eye out the window.he angled sofas direct attention to the natural stone fireplace.The area rug is now the perfect size for the seating area.                                      

Go to the Staging Gallery to view more examples of the impact of Staging in the
"Before and After Slideshow".

Be sure to benefit from Staging Tips, peruse Staging Articles, see the most recent Staging Statistics 
and learn about Design Perspectives' Staging Pricing and Staging Partners

"The way you live in your home and the way you market and sell your house are
two different things."



Serving the DFW Metroplex:

Grapevine, Southlake, Colleyville, Keller, Flower Mound, Hurst, Euless, Bedford,
North Richland Hills, Coppell, Carollton, Addison, Irving, Ft Worth, Dallas, Plano, Denton